Insight & Publications

Challenge: Muskaan wishes to purchase a washing machine in a retail store. There are variety of m...

Challenge: Joe is a brand freak. He purchases all goods that belong to well-known brands. However...

Challenge: Yummy Noodles made a comeback with a new slogan “100% safe”. This was an attempt t...

Challenge: Mr.White now lives in Albuquerque. He is very concerned about his health and prefers ...

Challenge: Steve had got a pretty good deal of 40% off on purchase of 3 t-shirts in the AI-Mart p...

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